The position papers compiled on this page were contributed to the Mobile AR Summit for
informing our discussions and to raise issues authors feel could benefit all those interested
in mobile Augmented Reality.

As of February 22, 2010 these position papers may be referenced, be the subject of blogs and
any other public use for the benefit of the Mobile AR community and industry.

Feel free to share this URL as well as the contents of the papers as long as you attribute the
source as the author of the paper and the Mobile AR Summit @MWC 2010.

If you are an author and have questions, or need any part of this page modified, contact Christine Perey.

                 

Affiliation/Company		First Author		Title of the Paper
AcrossAir		Chetan Damani		Mass Adoption of Mobile AR
AcrossAir		Chetan Damani		Hyperlocal Marketing & Mobile AR
Alcatel-Lucent		Jose Afonso		Mobile AR User Experiences
AR Toolworks		Philip Lamb		Ever wider and deeper: Augmented Reality in 2010
BBC		Lucie McLean		BBC position on Augmented Reality
DNP		Tsutomu Miyashita		Synergy between Printing Media and Mobile Phone AR
Fjord		Nancy Birkhoelzer		Good Mobile AR User Experiences
Future Platforms		Sergio Falletti		Augmented Reality User Experiences
Infinita		Kei Shimada		Mobile industry legacy in Japan and the future of Mobile AR
IBM		Alex Philips		Recent AR Project Experiences at IBM
Interactive Kingdom		JC Tramasure		The Place for 3D in Mobile AR
Layar		M. Lens-FitzGerald		Was there any movement in the AR Hype Cycle Curve?
Marand Lab		Tomaz Stolfa		Augmented Reality can be a lot more
Metaio		Peter Meier		Mobile AR in 2010
Open Productions		Dan Romescu		The Augmented Citizen
Mobile Acuity		Geoff Ballinger		The Need for Visual Recognition
Mobilizy		Martin Lechner		ARML-Augmented Reality Standard
Olaworks		Jung-hee Ryu		How can we make the eyes for the Mobile AR services?
Omniar		Zachary Kozick		Why Augmented Reality needs a Reality Check
OMTP		David Rogers		BONDI Augmented Reality
PEREY Research&Consulting		Christine Perey		Clouds on the Horizon for Mobile AR
PEREY Research&Consulting		Christine Perey		CrossPlatform AR
PEREY Research&Consulting		Christine Perey		What Will Work Where When?
PEREY Research&Consulting		Christine Perey		Where is the Money in Mobile AR?
Pheromone		Olivier Thereaux		Beyond the Glorified Tour Guide
Ready People		Marcel Medina		Augmented Reality and Social Marketing
Sequence Point		David Caabeiro		A Component-based Approach for Mobile AR apps
Telefonica R&D		David Marimon		Mobile Visual Recognition, the future of Mobile AR
The Astonishing Tribe		James Haliburton		Augmented Reality for the Masses
Three UK		Carl Taylor		Leveraging Technology for AR Apps
Tonchidot		Ken Inoue		Mobile AR Business Models
U. Rey Juan Carlos		Pedro de-las-Heras		Mobile Augmented Reality browsers should allow labeling objects
VTT		Charles Woodward		Mobile AR applications in Building
W3C		Phil Archer		Bringing Augmented Reality into the Web
WebMobility Ventures		Ken Blakeslee		Thoughts on AR

If you are an author and have questions, or need any part of this page modified, please contact Christine Perey.

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